Posts by Jenny Claxton

Jenny specialises in user experience and web design. Her sites balance the user needs against the business goals to make sure everyone gets what they want. Jenny believes that the internet should be accessible to everyone, and that running your website should be an easy part of your general admin. As a result, she has developed the Red Spark Digital training packages to help website owners feel confident and empowered to make basic changes and updates, as well as knowing when the time is right to call in extra help. When not being extremely online, she makes art and writes questions for TV game shows.
A collection of tablets and phones, all showing screenshots of WooCommerce and Shopify screens

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Both WooCommerce and Shopify allow you to build a sophisticated ecommerce website, but which is right for you?

A commercial waste bin with flames coming out of the opening, being carried on flood waters.

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Modern website builders are easier to use than ever, but why are so many DIY sites absolute bin fires?

A swatch of pantone colour cards

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We all know that red means stop, but what about orange? Or purple? Find out how the colours you choose for your website could be stopping you from making sales.

A computer screen with colour swatches and design samples displayed.

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With longer days and a slower pace for many businesses, summer is the perfect time to start building your online presence.

A man stands in front of a row of vending machines. It is night time and the bright glow from the machines lights up his face. He seems to be struggling over which item to choose, overwhelmed by the many colourful products on offer.

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The WordPress theme directory contains over 13,000 free themes, so how do you know which one will work for you? Find out which ones we recommend to our clients, and what to avoid.

A selection of tablets and phones on a navy background, showing pages from The Silver Shop of Bath website displaying at different screen sizes.

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Discover how an SEO brief evolved into something completely different, and significantly improved sales as a result.

A basketball player stretches out his arms while holding a basketball, in a Vitruvian Man style pose.

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Can the most basic type of website also be the most valuable? Let's find out what a one page website is and how to make it work for your business.

A white blanket printed with watercolour turtles is draped over a frame in a grassy field, with a picnic blanket and basket below

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Find out how we helped a side-hustle start up build a long-term strategy for their eCommerce site.

Two miniature figures of builders wearing high hats and hi vis vests work on a crack in the ground.

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For many businesses, their online presence is a vital part of their marketing strategy. Find out how investing in your website can help you succeed.

A glowing hashtag symbol, decorated with lightbulbs, against a black background

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Using social media content on your website is an easy way to build a coherent brand and develop your online audience.