by Jenny Claxton

Jenny specialises in user experience and web design. Her sites balance the user needs against the business goals to make sure everyone gets what they want. Jenny believes that the internet should be accessible to everyone, and that running your website should be an easy part of your general admin. As a result, she has developed the Red Spark Digital training packages to help website owners feel confident and empowered to make basic changes and updates, as well as knowing when the time is right to call in extra help. When not being extremely online, she makes art and writes questions for TV game shows.
A woman covered in mud climbs determinedly over a scaffolding barrier while competing in a "Tough Mudder" style obstacle course race.

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What obstacles do your customers face when they visit your website? If conversion rates are low, here's some common issues and how to fix them.

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Shopify is a hugely successful eCommerce platform, powering over 5mil online stores. Find out what it does best, and why it might not be for you.

The classic stock photo of "Hide the Pain Harold"

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Find out how to avoid terrible stock photos and rambling content and bring your new website in on time and budget.

A cute yellow parakeet looking quizzically towards the camera

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AI content is increasingly prevalent, but is parroting out random content really helping your online brand?

A collection of tablets and phones, all showing screenshots of WooCommerce and Shopify screens

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Both WooCommerce and Shopify allow you to build a sophisticated ecommerce website, but which is right for you?

A commercial waste bin with flames coming out of the opening, being carried on flood waters.

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Modern website builders are easier to use than ever, but why are so many DIY sites absolute bin fires?

A swatch of pantone colour cards

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We all know that red means stop, but what about orange? Or purple? Find out how the colours you choose for your website could be stopping you from making sales.

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With longer days and a slower pace for many businesses, summer is the perfect time to start building your online presence.

A man stands in front of a row of vending machines. It is night time and the bright glow from the machines lights up his face. He seems to be struggling over which item to choose, overwhelmed by the many colourful products on offer.

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The WordPress theme directory contains over 13,000 free themes, so how do you know which one will work for you? Find out which ones we recommend to our clients, and what to avoid.

A selection of tablets and phones on a navy background, showing pages from The Silver Shop of Bath website displaying at different screen sizes.

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Discover how an SEO brief evolved into something completely different, and significantly improved sales as a result.

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